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March 30, 2006

Panerai/Ferrari Wristwatches

[ via Panerai ]

Cars and wristwatches are my two favorite things. It appears that watchmaker "Officine Panerai" and supercar builder "Ferrari" are co-branding a new line of wristwatches. I personally love to see watch companies and car companies working together to create more value among their brands. I have heard that Panerai has been losing sales to certain Italian based watchmakers, so I think this may be a crucial move. This watch looks really nice with the Ferrari logo on the dial and crown. Nice job guys!!!

Comments

Want to BUY Ferrari watch

I really like this watch but is only restricted to blogs, what about other designs.
Secondly i will like to be a marketer of the product is there a way to be a part of this.

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